The RAMP® Program

TRANSFORM and OPTIMIZE Your Sales, Revenue, and Profit Performance

- Frustrated with your sales performance,

- Disappointed with your marketing efforts,

- Angry you’re losing major deals to competitors, or

- Maybe your business is barely making money

Time to “RAMP®” your company!

Over 1000 organizations have optimized their performance using the RAMP® Program. Shattering sales targets – without hiring more salespeople.

The RAMP® Program has helped our:

- Small business clients generate over $3B and

- Large corporations over $10B in new sales, revenue and profits

While spending less on marketing and sales!

RAMP® is THE program creating thousands of millionaires and multi-millionaires even when their companies didn’t offer the greatest products or superior services…

Over 1000 organizations have optimized their performance using the RAMP® Program. Shattering sales targets – without hiring more salespeople.

RAMP® PROGRAM STATISTICS

Results Delivered
$ 0 B+

RAMP® Small business clients have generated over $3B in new sales, revenue, profits

Years of Delivery
0 +

The RAMP® Program has been in delivery since 2003 all over the world.

Employees
0 M+

CEOs and leaders representing over 1M employees have worked to integrate the RAMP® program into their companies.

$0-10B+

Client Revenue Range

Clients in the RAMP® Program have ranged from
“pre-revenue” to billions in
revenue size – domestic and international offices

2nd & 3rd

New Companies

Many past successful RAMP® clients have come back to us just as they start their second and third companies.

1st – 3000

Salespeople

RAMP® program has helped companies hire their first salesperson to transforming sales organizations with up to 3000 salespeople.

Follow Us
0 %

Follow Us

Results Delivered
$ 0 B+

Helping our small business clients generate over $3B in new sales and profits. Tens of billions for large corporations.

Years of Delivery
0 +

The RAMP® Program has been in delivery since 2003 all over the world.

Employees
0 M+

CEOs and leaders representing over 1M employees have worked to integrate the RAMP® program into their companies.

$0 - $10B+

Client Revenue Range

Clients in the RAMP® Program have ranged from “pre-revenue” to billions in revenue size – domestic and international offices

2nd and 3rd

Client Revenue Range

Many past successful RAMP® clients have come back to us just as they start their second and third companies.

1st – 3000

Salespeople

RAMP® program has helped companies hire their first salesperson to transforming sales organizations with up to 3000 salespeople.

WHAT OTHERS ARE SAYING

“The RAMP Program has changed – for the better – everything we thought about sales, marketing, performance, value propositions, and growing our company, etc. Everyone in our company is following the program and methodology.

I recommend the RAMP® Program to other CEOs – who are serious about success AND willing to be in the meetings and master the powerful principles”

Harriet Flowers, CEO
Board Member and Investor

Let’s start here:
Does your company offer great products and services? If yes,

Are you frustrated that your business is not making all the money – sales, revenue, and profit it could and should from your great products and services?

BAD NEWS: Companies who offer great products and superior services on average are only generating 14.6%* of the sales, revenue, and profits they could and should be generating.

*Based on 1000+ internal sales and revenue systems assessments and analysis (not people),  average scrubbed sales win conversion rates, costs of marketing and social media per qualified, quality lead, and client portfolio mix to PCP ration, etc. Most leaders falsely believe they are above 60% optimized – not even close because they’ve never had optimization analyzed based on real metrics.

REALITY FOR MOST BUSINESSES TODAY

99% of businesses struggle with cash issues:

Impact of Cash Problems on Small Businesses:

GOOD NEWS: 9 OUT OF 10 businesses can triple their sales, revenue, and profits – without spending another dollar* on marketing, hiring another salesperson, or burning hours on social media.

*Some of our RAMP® program clients have cut up to 85% of their marketing / sales spend

INTRODUCING THE RAMP® PROGRAM

The RAMP® Program solves the problem 99% of CEOs and owners face:

“We’re spending far too much money, time, and resources to grow our business and we’re barely making all the money or profits we could and need to.“

HOW MOST LEADERS TRY TO FIX SALES, GROWTH, AND PERFORMANCE PROBLEMS:

SEE THE FLAWS? EVERY SOLUTION ABOVE IS BASED ON “MORE” – MORE FROM MORE THAT PHILOSOPHY SETS YOU UP FOR FAILURE

The RAMP® Program is superior to all other programs because it goes far beyond business growth – it creates business wealth!

RAMP® PROGRAM GENESIS

The RAMP® Program doesn’t start with a focus on your products and services or people – that’s the 1960’s. It starts with a blueprint to turn your products and services into the most money possible – as fast as possible.

The genesis of the RAMP® Program began when we starting leading complex business transformation (Change Management) projects over 30 years ago inside large corporations. The intent of these projects were to identify all areas of billion-dollar business units to maximize top line, minimize bottom line, make them more competitive. 

The ultimate measurement was winning larger more complex billion-dollar contracts.  It was a smashing success. Every business unit wanted us to “optimize” their organization.

We learned from these multi-year projects that to maximize results – finding millions in savings and discovering how to billions in new revenue we had to develop hundreds of new methods, formulas, templates, tools and expertise because the business challenges were becoming more complex. 

The good news is the results were amazing. The bad news is that few companies can afford million dollar a year transformation and performance improvement projects.

RAMP® PROGRAM BEGAN

To solve that problem about 20 years ago we bundled the concepts, principles, delivery, implementation and support into packaged modules into a budget friendly model.  We fractionalized the expertise, delivered the modules (over 600 today) using on-demand principles, and cash-flowed the costs to make “strategic optimization” affordable for even small companies.

We also modified the templates and then further validated their transformation power through use in religious and academia institutions, state, local and federal governments.  Not only profits and non-profits use the RAMP® Program but also brick and mortar type businesses too.

Today any size and type company can afford, get access to, leverage the methods and tools, and enjoy optimizing their own company in fraction of the time, for a fraction of the cost, while only using a fraction of they need as they need it.

RAMP® PROGRAM “INTELLIGENT DESIGN”

The RAMP® Program has been incredibly successful because of the same principles we use to optimize businesses – “intelligent design”.

That means instead of following the stale trend of designing a company to deliver products and services, we will “redesign” companies to make the most money possible from converting their products and services into cash, clients, and contracts faster. 

  This concept was so powerful we trademarked it – “Revenue Growth Architecture®”

This means that starting with the DNA of an organization we will analyze it to see if the fundamental building blocks to optimize growth and performance are in place, aligned and then managed to maximize performance.  We have fixed, changed, and turbo-charged every clients DNA starting 30 years ago.

That means there is a 100% chance your company’s DNA – that mighty have been perfect when you started the business – has flaws, holes, or disconnects in it today. 

Business performance does not and never will start or can be optimized with people – It must be analyzed, aligned, and perfected at the DNA level.

9 out of 10 performance failures have root cause in a company’s DNA. Which means 99% of interventions are treating symptoms, not root cause.

Which means no matter how much time and money you spend on hiring, training, coaching, consulting, or managing, your business WILL NEVER be optimized.

The RAMP® Program and all our services analyze the DNA of your company. Your DNA is made up of different strategic parts, proper alignment, evolution to market forces, and optimal revenue streams creation.

BEFORE YOU HIRE ANOTHER EMPLOYEE (ESPECIALLY SALESPEOPLE) OR SPEND A DOLLAR WITH A TRAINER, COACH, OR CONSULTANT, LET’S TALK.

The RAMP® PROGRAM not only makes you money – it saves you money (it pays for itself two ways).

SAVINGS AREAS

RAMP® PROGRAM OVERVIEW

The RAMP® Program is a high intensity robust set of packaged phases, principles, with superior job-aids and tools supported through a fractionally delivered on-demand monthly retainer-based model. 

RAMP® is customized to a company’s goals, budget, and assessment driven needs. It includes essential components strategic insights, robust planning, and full implementation and integration support.

RAMP® was designed and follows some of the most sophisticated principles to maximize performance such as – systems thinking, performance optimization, change management, cultural transformation and leverage, value-lead demand creation.

The scope and range of RAMP® is from the most strategic elements of a business – DNA modeling, strategic positioning, organizational systems architecture, to tactical actions, steps, and procedures. 

Implementation and execution are the key to success and our clients say that is one of our “super-powers”.

One of the most potent aspects of the RAMP® Program model is that is based on collaborative learning, design, and implementation. 

We don’t pretend and won’t “challenge” you on your knowledge and experience of your industry or company. We will work to understand, leverage, and create heuristic synergy with you and your team to maximize your performance.

Steps To Optimizing Your Business Success

  • Form an E2M™ team – we will help you create a cross functional team
  • Choose a leader – we will provide roles and responsibilities
  • Read E2M ™ – everyone must become familiar with the vocabulary, philosophy, phases, and roadmap
  • We will lead you from here…

Here is the biggest barrier to success. The expert resources you need are either too expensive or unavailable.

  • Unaffordable – you would need hundreds of thousands of dollars or millions and years to hire, buy, or build the required skills and tools
  • Unavailable – many of the things necessary to compete simply aren’t available as you need them on demand or fractionally
  • Inaccessible – your business or industry does not attract top change talent and resources
  • Unwilling – most high-end management consulting firms will not take on small business clients

What about your company? Could your team enjoy many of the above accomplishments? See Chapter 2 of E2M – If you have the WILL we have the WAY.

RAMP® PROGRAM VALUE PROPOSITION

RAMP® PROGRAM clients have been able to…

Achieve competitive advantage, become dominant in niche markets, and achieve astonishing business valuations to sell their companies faster and for more money …

By being able to…

Dramatically increase sales, scale revenues, identify new revenue streams, and generate huge  profits, while slashing marketing and sales costs, and avoid wasting precious resources…

Through the ability to…

Sell much larger contracts, with higher margins, higher quality clients, much faster and with fewer resources…

As a result of…

Learning and implementing our RAMP® Program proprietary model and packaged modules of content and templates and follow the proven E2M™ Methodology for the most efficient and effective path to creating business wealth.

BONUS VALUE PROPOSITION: Many business owners, employees, and stakeholders have become millionaires and multi-millionaires faster AND with less stress than they ever thought possible by following our proven business optimization methodology.

RAMP® SCOPE: The program is designed to help businesses, small and large, start making more money and large corporations minimize waste while accelerating top line revenues.

The scope of optimization of the RAMP® program is based off client goals, budget, and bandwidth. The focus of maximizing performance can be a single team or a complete international enterprise. The scope can range from transformation and optimization and go from enterprise and holistic to strategic and tactical including:

  • Leadership to line employees
  • Marketing to Sales
  • Sales to Operations
  • Culture to Compensation
  • Process to People
  • Strategy to Structure
  • Tools to Technology
  • Goals To Strategy
  • Metrics to Measurement
  • Simple Selling to Complex Selling
  • Job Design to Job Aids
  • Process to Performance
  • Soft Areas to Hard Areas
  • Logical To Emotional Value Propositions
  • Competitive To Dominant

When you include you and your team’s time, energy, costs, stress and all expenses – this is what you’re paying for – a high-performance race car ready to win every race.

Reality, this is the performance vehicle that too many leaders and companies settle for. It is a car, it does have four wheels, and it can seat a driver or two. However, from a performance standpoint it can only win if the competition breaks down or screws up.

And that is the result in most cases – one company doesn’t win on merits, they win because the better competition makes mistakes.

Stop settling and start winning big – RAMP® Up

EXAMPLES OF RAMP® PROGRAM BUSINESS TRANSFORMATION AND PERFORMANCE OPTIMIZATION

Here are a few examples of the methods and means we use to transform good businesses into faster growth higher profit companies.  Many companies who were experiencing flat growth or no profits starting experiencing explosive growth, shattering their sales goals, and making 2-3X more profit. All while not spending another dollar on marketing or hiring more salespeople.

  • Transitioning the DNA of a company’s business model – every one of our clients over 20 years have had areas of their models (strategic and functional) that either needed fixing, repairing, or total rebuilds – we’ll provide examples when we talk
  • Identifying, integrating, and leveraging the hard and soft areas of business – most leaders (if conscious of the two sides) focus on the wrong side and the wrong parts of a business – which means no matter how many changes they make they will never optimize performance
  • Updating business success philosophies – most of the beliefs, ideas, and strategies that created successful businesses in the past DO NOT WORK TODAY AND WILL DESTROY YOUR BUSINESS – but too many leaders are still following them – we change stale thinking and will explain how
  • Transition core competency – too many companies still follow the belief that your core competency MUST be “to deliver superior products and services” – not anymore. We have hundreds of case studies of clients with so-so products and average services making fortunes and dominating their market space. When we talk, we will share many examples of how this can work and what your new core competency MUST be.
  • Leadership transformation – everyone not living under a rock knows to stop managing people but to lead them. Well, that mantra and philosophy is also stale. Leadership, to achieve optimization, has replaced focusing on people but focusing on something more powerful. We look forward to explaining when we meet.
  • Eliminate most training – companies way overspend on training (formally and informally) – especially sales training. Training can be one of the worst investments and most damaging spends a company can make. We’ll explain why and how to do it differently in a private conversation.
  • Two prong approach – RAMP® is a parallel based program instead of sequential. On one level it is designed to fix immediate issues, problems, and mistakes that are costing the company money right now. The second level is building a new infrastructure, systems, and architecture for scalable no-cost growth. This is powerful because RAMP®, for many clients, becomes self funding right away. One client recently after less than two months in RAMP® signed more business than they did in the previous 12 months. Contact us so we can have you talk to them and hear their excitement.

 

Remove “people” from the center of functional success. For example, too many companies have their company’s future success resting on the shoulders of salespeople who are most likely incompetent.  Know this startling fact – only 1 in 2500 salespeople (paid and professional) can effectively manage all phases of a complex sale.

RAMP® PROGRAM FREQUENTLY ASKED QUESTIONS

The RAMP® Program sounds intense and powerful but how much does it cost? Is it affordable for small businesses?

For the price of one employee (especially a salesperson) your company can enjoy the benefits and power of optimizing your sales, revenue, and profits from the RAMP® Program. We have hundreds of case studies of companies NOT hiring another salesperson but starting the RAMP® Program. 

One client had five salespeople generating about $1M in sales. After 18 months in the program, they had one salesperson (the others retired, quit, or moved to sales support) generating over $3M.

The RAMP® Program sounds like it’s for big companies or corporations. Can it be effective with medium size or even small start-ups.

The DNA and genesis  of RAMP® came from years working with large corporations.  However, from our community give back  –  sponsoring 150 entrepreneurial small companies for almost a decade we saw how much they needed help.

So, we packaged the content, methods, formulas, process, job aids and tools in an “on-demand” model with fractional expertise and support.  About 2/3rds of our clients today are small and medium size companies. 

RAMP® is a must for small companies because they have so little margin for error. Winning or losing a major contract can either take them to new heights or shutter their business.  Large corporations can be burdened with million-dollar mistakes. Small companies can’t miss out on a few thousand.

Ready to unlock your current potential? 99% of companies can triple their sales, revenue, or profits – using the resources they already have.

Stop settling and start winning big – RAMP® Up

What kind of leaders and company are a great fit for the RAMP® Program and who is not? 

Let’s start with who is not as fit for RAMP®:

1) You’re cheap – if you’re not willing to invest in maximizing sales and profits then there is not a fit

2) Arrogant – if you think you know it all or have all the answers – then why is your company struggling and employees unhappy?

3) Lazy – change is hard – true next level sustainable transformation is impossible without both parties working together – we are not vendors who provide – we are partners who build with you

4) Butthead – if you’re a work jerk then there won’t be a fit – a few times a year we let people leave our programs because they are too difficult

Who makes a great fit for RAMP®

First of all, demographics aren’t a filter – it doesn’t matter what size, type company, or industry – we work with everyone:

1) Aspirational – you want to be the best of the best

2) Maximize success – you want your employees to be embarrassingly successful – maybe even rich

3) Thirsty – learner – you want to learn the superior practices we share so you can use them forever

4) Highly-competitive – you can’t stand losing – ever

5) Willing to invest – we’ve spent millions to perfect our methods and  create superior work products–  there is an investment

6) Driven – the last phase of E2M is “Own The Market” – you want that now – not someday – you’re willing to do the work

7) Fun – you want business to be fun for your employees and clients and put all the stress on your competitors

WHY JOIN RAMP® NOW – SEE IF YOUR COMPANY IS A FIT

Why should you see if there is a fit and availability for the RAMP® Program. Here are just a few of the reasons.

  • The RAMP® Program is one of the most proven, powerful, customized, affordable, quickly self funding transformation and optimization programs your company could have go through.
  • To access the expertise, experience, and range of modules the RAMP® Program offers you would need to interview, hire, manage and integrate between 10-25 companies. That would take years, over a million dollars, and there is less than 1% chance that someone on your team could ever manage a project of that size, complexity, and extreme coordination.
  • You’re already paying for the RAMP® program. What you are missing in new sales, lost revenues, and profits you will never realize will have paid for a year in the program many times over.
  • What you save will be in addition to what you could have been earning which is another way the program is self funding. Most of the work in program is fixing holes, broken areas, and disconnects that waste huge amounts of money, time, and resources.
  • More success less stress. Companies are filled with stress today and many have become toxic work environments. Nothing reduces and removes stress like success. When your company is making more money, it can solve 99% of all the issues inside a business. When a company is not making money 99% of the problems are financial related.
  • Because your competitors are. Every day we are helping companies implement the principles and concepts of business, sales, and performance optimization. If your competitor is doing that and you aren’t then they are taking your business and clients. Every dollar your competitor wins that you don’t will be a dollar they will use to put you out of business.
  • Availability. Because RAMP® is so complex – over 600 modules that must be delivered in the exact sequence in the perfect order to align with your change capacity, change acumen, and change muscle, only one person in our company leads RAMP®. When their schedule is full there are no more slots. There are times we have no bandwidth to take on more clients. There are no plans to develop anyone to lead RAMP® because of its complexity but there are certifications to lead other programs of ours with less than 40 modules.